⇒ Easy ways to build your tribe
⇒ Using Facebook groups for business and creating a community
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In today’s session, I’m going to be showing you how to build your tribe using Facebook groups for business and community building. You may think that Facebook groups are dead, but they’re an extremely easy and cost-effective way to get your ideas out into the world.
Here’s the thing. No matter what you’re into – whether it’s business, sports, parenting, a TV show, literally anything – you can be sure that there’s a community or group about it on Facebook.
So, use that to your advantage!
Set up groups centered around your target demographic and their core interests. Post lots of content for free, and encourage conversation.
this doesn’t just mean that you’re going to be selling non-stop within the group. Use your group to build relationships and become a leading figure in your industry. If you build your tribe around your business, you can become the go-to person in that group. Become a leader!
My own private Facebook group for Champion Academy members is the perfect example of this. The relationships, interactions, and questions that are constantly happening in the group always take us in unexpected directions that create value. Bouncing off questions and ideas with people who are on a mutual entrepreneurial journey creates a support network and also makes ideas more likely to succeed.
And guess what?
I’ve found the group so valuable that I’ve just started another one, called the #1 Coaching Consultancy Community (link in comments below). Come and join and watch me grow the group. I’m sure you’ll pick up a lot of tips that can help you to build your tribe for yourself!
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